How can businesses create real magic by putting people first and giving them a purpose bigger than a paycheck?
- Mary Beth Crawford
- Sep 21, 2024
- 1 min read
Updated: Oct 7, 2024
The Magic That Transforms You
The Walt Disney World Cast Essence statement still gives me goosebumps:
"As a member of the Walt Disney World Cast, you create the magic and share the legacy that is Disney. Surrounded by friends, you are inspired to use your imagination and challenged to deliver your best. Get caught up in the Disney spirit! It's a journey that will change you."
Working at Disney was more than a job. It was an experience that fundamentally changed how I approach work, lead teams, and understand the power of culture.
Disney taught me that when you put people first and give them a purpose bigger than a paycheck, they will rise to the occasion and create real magic. I saw it daily in the faces of guests and the commitment of my fellow cast members.
That transformational journey has stayed with me throughout my career. It inspired me to start tEEmatters, L.L.C., where we help organizations build vibrant cultures centered on excellence, engagement, and shared purpose.
The Disney spirit transforms all who embrace it. Are you ready for the journey? Let's connect.
